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Krispy Kreme’s International Expansion Amid Domestic Struggles

Krispy Kreme’s International Expansion Amid Domestic Struggles

Author:

Global Cryptocurrency

Published:

2025-10-15 22:53:01

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BTCCSquare news:

Krispy Kreme is betting on international markets to revive its fortunes after consecutive quarters of declining U.S. sales and a plummeting stock price. The donut chain recently opened a Madrid location—the first of 50 planned Spanish stores—with additional launches slated for São Paulo and Tashkent by 2025.

CEO Josh Charlesworth frames the move as strategic globalization through franchising, emphasizing "sustainable, profitable growth." Investors remain skeptical—DNUT shares have cratered 65% year-to-date following 21% U.S. revenue declines, trading NEAR historic lows during Wednesday's session.

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